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Writer's pictureKewal Jajoo

Still no direction - March 25th, 2024

After a week of brainstorming and coming up with ideas for my new business, I had a few ideas. I made a note on my notes app with them. Some of them were apparel based like a brand centered around implementing Indian culture into everyday items. Others were more functional and practical like making a glasses case that doesn't make noise when closed or socks for skateboarding. After evaluating the ideas, some didn’t have a large market and the cost of customer inquisition was high(like most of the apparel brands). Others already existed(like the glasses case and the socks for skateboarding). And some sounded like good ideas at first but when thought over were really not(like the gift card organization system). 

I am still struggling to come up with something original but I have a few ideas for my final product. I am either going to make a business plan for a hypothetical business if I can come up with something viable. I could also contact a paper or local journal about writing an article about my journey so far as an entrepreneur but I probably don’t have enough time for that. I will talk to my mentor again soon and will also talk with my parents to see if they have any ideas for me.

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